Tonight we are going to cover some points on how to make your Home Based Business more successful. You have talked to your friends and family about your business and now you want to go past this group of people into new areas. It is important before you expand your search that you practice your presentation.
Presentations help a tremendous amount. You don't want to sound too practiced, then people are not necessarily going to trust you. If your presentation sounds 'canned' then you have lost the personal touch. The key in your presentation is to provide enough information for the other person to become interested, but not to provide too much information so that the person you are talking to thinks you are a "know-it-all". If you provide too much information, you may overwhelm the person you are talking to and quickly lose their interest. Practice your presentation with your family or close friend. The key is to get just enough information out to get the person interested, and not enough information so that the same person is inspired to ask for more.
In your presentation, you essentially want to dangle a carrot out for the prospect to take. If you shove the carrot in their face, they will be less inclined to want that carrot. Also, by being aggressive in your presentation, (presenting too much information) your prospects will think you expect them to replicate the same behavior. The key in an effective presentation is to leave the person wanting to find out more. Once they ask you for more information, you are no longer doing the selling, you are providing the information, allowing the prospect to sell themselves. So, practice your presentation with a few of your close friends and family and listen honestly to their feedback.
You will be your harshest critic, so it is always safer to have someone else judge your presentation. They may see something in your body language that you were unaware of. That body language may be very good, or you may be presenting something totally different from what you intended. Having people you trust and respect judge your presentation will provide you with an honest picture of how you present yourself. They need to not just listen to your words, but watch how you interact, and how you move. I know I tend to talk a lot with my hands, it is a very bad habit, and something that I have been working on curtailing. My friends tell me I get too excited, and that in itself is good, but in a presentation can be overbearing. Also my tone can occasionally become condescending, so that is another area that is being worked on.
The people you practice with have to be honest with you, and in return, you have to honestly accept their comments and suggestions without any personal insult. This is the hardest of all to do. You may have been practicing your presentation style for ages, and the last thing you want to hear is that there is something lacking in your presentation. But, if you want to be successful, you need to have honest reviews. If you feel one of your friends is being overly harsh, ask another to review your presentation, but do not tell them of the first person's review. Remember, you were the one to ask them to review your style. Take all the comments graciously, do not take them personally. This is the time to put your personal insecurities aside, and strive to be your best. The speakers you see and hear on stage did not do their presentation all by themselves. They had someone watch and critique their show also. You need this because different people react to different ques. You may respond well to one style of talking, and the next person may respond very differently. By having friends review how you present, you are starting to combine many different styles into one that could become a powerful message for others.
Tomorrow we are going to review working your contact list to help grow your Home Based Business.
Until tomorrow...
No comments:
Post a Comment