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Wednesday, December 9, 2009

AdZoneSavings and UltraLuster Waterless Wash

Yesterday I promised to discuss combining AdZoneSavings with UltraLuster Waterless Wash. I bet you are very interested in how I am going to do that...perhaps clean the ads with the waterless wash products? Well, let me see...

AdZoneSavings is a new online advertising company that promotes companies - locally, regionally, nationally - through e-mail campaigns and networking with other advertisers. The difference with AdZoneSavings is that not only to you get twice monthly e-mail advertising with a full color ad, but you receive 500 flyers monthly, an online virtual office, your own website, AND the ability to generate income when you get others to sign up for advertising. The best part is that you don't have to sign any contract for any length of time. You can go for a month or for years, or turn the advertising on and off to coincide with the seasonality of your business.

You already know about UltraLuster and the series of Waterless Technology products that they carry. Now, to put the two together... As you are detailing vehicles, you encounter many people. You find that as you clean a vehicle without water, people will inevitably come by to see what you are doing and why. That opens a natural conversation between you and the person asking questions. You have now changed the dynamics, you are no longer "selling" products, but answering questions about what you are doing. The prospective customer is interested and has a desire to learn about what you are doing.

Once you have piqued the customer's interest, you talk to them, not just about what you are doing with the waterless wash, but you talk to them about what they do, what they want to do, and where they want to be in their life. It is always good to ask if they are happy with where they are (financially) right now. You don't need to talk numbers, but just to ask if they are satisfied with what they are doing and how business is treating them. In this conversation, you may discover that this person has a passion about raising money for their church or favorite charity (for instance), or that they have a personal business that may or may not be doing well.

At this point, you may want to consider introducing them to AdZoneSavings to advertise their business or interest. This is a great way to gently discuss another business opportunity without appearing to harass the person. We have found that a brief review of AdZoneSavings will get the perspective customer asking more questions and requesting more information. Again, once the customer starts asking questions, you are no longer "selling" but you are assisting and answering questions. You then become a resource for that person and not just another sales person with a sales pitch.
You will find that it is a lot easier to talk to people about advertising (and even getting paid to advertise is a very unique concept) without trying to specifically get them to sign up for advertising. Once you start the conversation with the person, let them ask the questions, you become the trusted resource. As mentioned before, it is more important to become a trusted resource rather than someone who is known to push people into purchasing something that they were not entirely on-board with.
If you have more than one product that you market or sell, try to find ways to logically link them together so that combined, both products or services enhance each other...like UltraLuster and AdZoneSavings. If you want to be in business for yourself instead of for someone else and want to use UltraLuster Worldwide to achieve that end, you should also consider advertising your business, hence AdZoneSavings would compliment your UltraLuster business.
So that is how we combine UltraLuster and AdZoneSavings. Please feel free to contact us if you have any questions regarding either UltraLuster Waterless Technology or AdZoneSavings or both items. You can also see what we do on our website www.hawgwash.net.
Until tomorrow...

Tuesday, December 8, 2009

Waterless Car Wash and Detailing during the holidays




Hi all, today was a busy day. We spent the majority of the day detailing this awesome Chrysler 300 Touring Limo. This limo was in good condition when we got to it, but it looked awesome once we completed the Detail. During this holiday season, keep in mind, people may be worried about money, but when they attend events, they want their vehicles to look great. This is a great time to be a detailer using UltraLuster Waterless Technology.
We were contacted by the owner of the Limo to detail the vehicle with our waterless vehicle wash, UltraLuster. The owner has seen our work on other occasions, we even have their personal vehicle on a monthly detailing program. It was awesome to be asked to detail this limo, it was an absolutely beautiful vehicle.

We started the detail by cleaning and treating the interior of the Limo first. When doing a complete detail, it is always easier to detail the interior first and save the exterior paint for last. Steve worked on detailing the engine (special request by the owner) compartment while I started detailing the back part of the Limo. We vacuumed all the interior spaces and trunk before starting using any other waterless products. Since the interior was leather and mirrors (really classy) I used LeatherLuster for the seats and hand rails which made the interior smell like new leather. It also did a wonderful job of cleaning the white seats. UltraLuster Waterless Wash was used on the mirrors in the top and sides of the Limo and on the long interior glass. Since there was no staining in the carpets, we did not need to use the Fabric Cleaner this time.

Once we cleaned the interior of the Limo, we then focused on cleaning the white leather top of the vehicle. This was somewhat dirty, so we used LeatherLuster to clean and UV protect the top of the Limo. It was pretty amazing to see that white vinyl top of the limo turn from an off-white to a bright white. We then finished up the job by applying UltraLuster Waterless Wash to the paint, glass and chrome areas of the exterior of the Limo. As you can see by the pictures, this was a beautiful car.

All told, it took us about 3-4 hours to fully detail this Limo. We probably could have completed the job a bit faster, but as we were detailing, other people from neighboring businesses wandered by to see what we were doing and wanting to see a demo of our Waterless Cleaning products. The best part about using UltraLuster Waterless Cleaning products on vehicles is that you can detail a vehicle in the convenience of the owner's garage, without taking the vehicle outside in the elements at all. This Limo was garaged, and the owner was pleased to not have to move the vehicle outside so that we could detail it. The neighboring businesses were also pleased that we detailed the Limo in the garage, we didn't take up any additional parking spaces, and we did not have to worry about water over spray on other people's cars.

If you are interested in becoming a detailer, or would like more information on becoming an UltraLuster Distributor, please either e-mail us at hawgwash1@yahoo.com or look at our website, www.ultraluster.com/hawg1.

Tomorrow I will discuss how we also incorporated our AdZoneSavings business with our UltraLuster Detailing business.

Monday, December 7, 2009

Shopping for the Holidays and your Home Based Business

There is a lot to be said for having a home based business during the holiday season. This is the time of year that it seems like everyone is out shopping for all kinds of gifts for people. Some of these people may be a little more than acquaintances (business associates, family you haven't seen in years, etc.) and finding an appropriate gift for them can become extremely difficult.

There has been a huge surge in gift cards (it used to be gift certificates), you can find gift cards almost everywhere, but with a gift card, you take away the surprise of the gift. Some people still want to give something tangible and meaningful, and some do not want the recipient to know how much was spent. So it goes back to the difficult task of trying to match an appropriate gift for someone you may not know well, or finding a gift for the person who has EVERYTHING.

This time of year is also the time when people are looking for 'different' gifts to give. You see a lot more craft shows popping up on the weekends prior to the end of the year, which definitely points to a strong surge in individualized and original gifts. Because of that strong desire for the personal touch gift, home based businesses can really grow.

Since the home based business is generally a smaller outfit, you can easily develop personalized or original gifts for people. Now is a great time to really promote your business, people may be starting to get desperate to find something different, not to give a gift card, and you may have the perfect solution. Remind your friends and family that you may have an original idea for gifts and may be able to solve their gift giving dilemma.

What we offer over the holidays, are gifts packaged in holiday decor, we also offer a certificate for vehicle detailing, where the recipient does not have to know how much was spent for the detail. We provide detailing gift certificates without prices on them, so that the giver does not need to feel embarrassed about how much was spent or not spent. What you can offer is some type of gift certificate for items, and provide the list of particular item package choices without prices. That way, the giver took time to pick basic items for the recipient, but the recipient has the final decision. This may sound convoluted, but we are trying to provide ideas on how to inspire people to purchase from you if they are not entirely sure what the recipient would want.

Please feel free to contact us if you have a great idea to share for generating holiday sales (hawgwash1@yahoo.com).

Until tomorrow....

Sunday, December 6, 2009

Weekly Weight Loss Update

Today being Sunday, it is time again for me to fess up and provide an update on my weight loss. Since I have been sick off and on for the last week and a half (more sick than not), I have not lost any weight. I have gained a pound and a half of water weight. I am sure it is water weight because my finger rings have gotten tight, and that is ALWAYS due to an increase in water retention. Also, I have been weighing myself off and on all week, and the weight gain appeared in the last 24 hours.

I have higher than usual water retention today because I went out with friends for Mexican food last night. Since I don't cook with salt, and have been eating at home for several weeks, eating out usually increases my salt intake exponentially. The food was excellent, but since I have not been taking the Flush at all this week, I did retain all that salt and water today. Since I have been sick, the only items of the Core4 family I have been taking with any regularity has been the Cheat.

Cheat is easy to use, I keep it on the kitchen counter, so whenever food is prepared, I just grab the Cheat and sprinkle it on my food. Since that rotten cold, I did not feel like taking any pills at all, and really didn't want to look at the Lean as a meal replacement. When I get a bad cold, I have no desire to eat at all, so Lean did not float my boat. I tried taking the Accelerate a few days, more for the energy boost than anything else, but I was still tired. My thoughts were that since I was sick and drinking lots of herbal tea and water, I didn't want to take any of the Core4 products and basically flush them right out of my system. That was probably not the smartest thing I did, but if you don't feel good, logic goes out the window.

The good news is that even though I really didn't use all Core4 products in the last week and a half, I didn't gain any significant weight (that also includes that for the last week and a half I have done no exercising at all). I know that once I take the Flush, all the water retention will be removed and I will be back at the weight I was last week.

Hopefully this next week will be a healthy and busy week, so my slow and steady weight loss will continue. I will continue to provide weekly updates...

Until tomorrow...

Saturday, December 5, 2009

Another benefit of having a Home Based Business

There is another benefit to having a Home Based Business, other than earning an income and being your own boss. The other benefit is having the time to spend with friends and family. When you are working a regular job, you probably find that you do not always have the time or energy to spend quality time with your friends and family. Working for someone else tends to take a lot of your energy and if there is an occasion where you need to be with a friend or family member, you need to request that time off from your job.

With a Home Based Business, you do not need to request time off to go comfort a family member, or attend an important function with your friends. Since your time is your own, you can take off for what you would deem important issues and not have to explain that to anyone. As your own boss, you know what is important and what is not. Family is extremely important, and part of your family can very easily be your circle of close friends. By being your own boss, you are able to take time out of your day and be the support and comfort someone else so desperately needs. Because you are not worried about punching a time clock, you can really focus your attention to the person who is asking for your assistance. You are not distracted, you are able to spend quality time and offer quality assistance.

This ability to take time for people can also easily run into taking time for your customers. You will probably run into customers who may not necessarily need what you are selling right now, but if you offer them your time to listen to their needs, you are helping them in ways that you cannot quantify. By actively listening to your customer, you begin to develop a level of trust, and you may find that they will be more willing to come and ask you for advise if it is applicable. Even if you cannot offer the expertise they need, you can offer them support and perhaps help them to locate the help they really need. This will pay off in the long run again because that customer will learn that you can be trusted to take time out of your day to provide assistance.

I am not recommending taking time to talk to a constantly complaining customer or one that just likes to hear the sound of their own voice. I am referring to the customers who are really coming in with an issue and is truly looking for assistance. Once they trust that you are willing to provide assistance, even if it means directing them somewhere else, that customer will continue coming back to you, not necessarily for your advice, but because they trust you and your word. The fact that you take the time to really listen to what they say and then offer well thought-out suggestions will give them the comfort that you are not just interested in them as a money source.

Sometimes in our business, it is our business to help others without thought of lining our own pockets. We help our friends and family when we can, why shouldn't we also help customers the same way when they are looking for help? This way, even if you are unable to sell them one of your products or services today, you can be sure that the customer will remember your goodwill and will most likely return when they are in need of your particular products or services. Just because you help someone today and don't realize any monetary benefit doesn't mean that the person you assisted wasn't aware of what you were offering.

You may even find that customer returning at a later date, just to see what you do have to offer. They will be grateful that you were of assistance to them, and they will most likely tell others of your goodwill. Again, it is hard to quantify goodwill, but as word gets out that you are willing to be of assistance, you will find more people coming to you, not necessarily for help, but to see what you have to offer and see how well you do business. You may even become a model for other home based businesses. You never know how much good one good deed will do, but almost any good deed provides a ripple that then goes out and positively touches others.

Always be sure to take time to listen to your family and friends when they need you. Also take some time to help those customers that may come to you for help too. You never know how much your help will be remembered over the years.

Until tomorrow...

Thursday, December 3, 2009

Developing your Home based business

Yesterday I discussed building relationships in your business. Home based businesses can be difficult to grow because people are never sure if you will remain in business through the long-term. Building relationships in your business is an important way to assure your customer base that you are committed to remaining in business.

Another important aspect of relationship building is respecting your customer base. Not only do you need to earn and develop trust from your customers, but you need to respect them. The respect I am referring to is not just being polite to your customers, but in respecting what they need, what they are looking for, who they are and where they have come from. Your customers may like you for your ability to keep your promises and your products, but if you do not listen and respect what your customer's needs are, they will not stay around long.

It is critical to listen to your customers. You need to learn to more than just listen to the words that they are saying, you need to hear what they are trying to relay. Sometimes it is hard for a customer to explain what they really want or need. You need to learn to become an active listener and learn to "read between the lines". This is not an easy technique to learn, but it will pay dividends in the long run. You will learn to listen to your customer and understand what they need even before they fully realize what their need is. To be an active listener, you need to put your own thoughts on hold and really, really pay attention to what is being said to you.

I know that many times when a customer is talking, your mind is already leaping ahead in anticipation of answering the question, even before the question has been completely stated by your customer. If you are already formulating an answer before the customer is done talking, then you are not fully paying attention to what the customer is trying to tell you. To actively listen, you must put your thoughts aside, listen fully to the question or situation, and then when they are done talking, that is when you begin the formulation of your answer. The customer would more than likely appreciate the pause before you came out with a possible solution. The pause gives you time to formulate a complete answer and also as a secondary benefit, not appear that you are a "know-it-all". Haven't you ever felt that occasion when you asked a question and received an immediate response and thought that perhaps the person responding really didn't listen to what you were asking and that the quick answer you got was not fully appropriate for your particular situation?

That could be how your customers feel if you give a quick answer to their question. I am not referring to the questions about where a particular item can be found, or if you carry a specific product, but am referring to the questions that are a little more vague. You may have a customer ask for a type of product that you don't carry, but, if you wait and listen to the end of their question, there may be an opportunity to show the customer something that would better fit their needs. You don't know, if you don't listen actively to your customers. You may find it helpful to rephrase the customer's question before providing an answer to be sure that you have the full gist of the customer's need.

By actively listening to your customers, you are showing them respect. You are respecting their intelligence, their ability to communicate, and the time the customer is taking to talk with you. That type of respect will also be remembered by your customers and will be relayed to their friends. This is another great way to solidly develop your business.

Growing your business for the long term is time consuming, and fairly work intensive. But the advantage is that your business will continue to grow, maybe slowly, but solidly over the long term. In time you will be amazed at how you developed such a strong and reliable customer base and realise that the customer support is not just for the products that you supply, but the intangible items you provide: honesty, respect, and integrity.

Until tomorrow...

Wednesday, December 2, 2009

Relationship building in your business

Sorry about the hiatus guys. I got sick, thought I was getting better, then got sicker again... When you are not feeling great it is hard to write much of anything interesting. I am not feeling great today, but am feeling remotely human again.

Today I would like to briefly review the importance of relationship building in your business. Having something to sell is important, but what will keep your business alive is the relationships you build with your customers.

In order to have people come to purchase from you they have to have a reason to buy. If you already have a product or family of products to offer, one hurdle has been cleared. By developing relationships with your customers, you are not only developing a version of brand loyalty, you are building trust within your customer base and that will do more for your business than almost any quality product you can carry. Unlike finding the right product to bring to customers, relationship building takes continued time and patience.

You have to discover what your customers are looking for in a business relationship, and then consistently provide that to them. Before you promise to do something, (make sure it is reasonable) be sure it is something that you have in your control to do. In this day and age, giving your word does not amount to much, it is our responsibility to keep our word. People will remember that you did what you promised to do, and they will remember that for a very long time. This is beneficial because your happy customers will tell their friends that you will do what you promise to do. You will be respected throughout the community as a business person who's word is binding. You will find customers coming to you because they trust that you will provide the services you advertise and not leave a dissatisfied customer.

That kind of trust can never be replaced and should never be taken advantage of. If you want your business to prosper, it is critical to keep the promises you make.

Until tomorrow...